Toward Perceived Value-based Pricing of Geographic Information Services

This paper introduces the concept of perceived value-based pricing into the geographic information (GI) community. We discuss the objectives and benefits of this approach to GI services. In this context, we emphasize the concept of versioning, which is synonymously referred to as quality discrimination. We conclude that if a commercial exploitation of GI services is aimed, versioning of GI services will become integral to a perceived value-based pricing. However, the research effort on this topic is, at best, in its infancy.